10 web design tips | Web design Winnipeg tips for you

10 web design tips


While it may sometimes seem like anything goes in the world of web design, there is a certain set of core rules that should be followed. Below what you will find are 10 key design tips that each website design should stick to.


Make the page easy to read

Probably the most important rule, and the one that overlaps into most of the others, is that your website has to be easy to read. Be very careful not obscure the text with a too-dark background color. You want to avoid using text that is too small, and as a general rule, if a website is difficult to take in visually on first impression, the visitor will be inclined to leave your site. A text rich website is also a valuable asset from an SEO standpoint.

Simple Navigation

Also along the theme of simplicity: It must be simple to navigate around your site. In laymen's terms, use clear menus, easily visible links, and menus which are easy to understand in their meaning. It shouldn't be a chore for visitors to actually take in your website. A properly constructed menu and sitemap are ideal search engine optimization points which help in catching the Google eye.

Be Consistent

Use a page layout that is consistent on all of your site’s pages gives the visitor a sense of familiarity. Matching typefaces and colors should be on every page on your site. And having a distinctive graphic element that ties all of the pages together as a single unit is a modest form of branding on your part.

Fast loading

Whether your site is flash, java, css based, or just plain HTML, make sure it doesn't take too long to download. If a potential visitor has to sit, and wait for your site to download, chances are they will just hit the back button and goto the next search result they found on Google.

Remember to be Polite

Don’t be rude to your visitors. By telling visitors they must have a different browser to view the site; he must re-size his page to fit your page design, or by playing loud music without giving the visitor an easy way to turn it off, all are examples of basically telling your visitor to either do it your way, or get out.

Don't clutter up your site

Things such as counters, awards, and so forth are just flavor on your website and really bear no relevance to how the visitor located your site. If you want to incorporate such things, doing it on an internal page and linking it would be ideal. Counters can also be set on a sites main page in an invisible state, so you can still keep track, but you're not blaring it for everyone else to see.

Animated GIFs

Try to avoid the use of animated gifs. Yes, they can be fun to the person creating the page, but they can tend to be distracting to your visitors.

Leave control with the visitor

Nothing you do with your website should take control away from the visitor. For example, a lot of sites like to use an auto-refresh feature, but this can be distracting to the visitor. And never design a page so that it’s impossible for a person to “back” out of it, forcing them to remain fixed on your site.

Multiple routes around your website

Remember to incorporate redundant navigation throughout your site. This means, because people respond differently to different cues, you should provide multiple ways to get something done. For instance, if you want a blog hosted off your page, you could put a link on the navigation bar on the side as well as a mention and link to it within text lower on the page.

Creative content

Remember content. All of the creative design ideas will be pointless if there’s nothing to keep the reader’s interest in remaining on your site. Proper SEO brought the traffic, it's up to your content to sell your site.


back to top >>

In order to enhance the web site's targeted traffic, Fresh Traffic is prepared to submit your site to the top search engines and provide a full report to you detailing submission success. The entire breakdown of this Search Engine Optimisation is as follows:

SEO Strategy

Prior to submission to search engines, your website must be reviewed for content and structure. Fresh Traffic Web Solutions will then provide an assessment and recommendations for content and structure adjustment prior to submission.

Target Audience Review

This includes consulting with Fresh Traffic Web Solutions to understand the target audience of the site and company. As you know your business better than anyone, it is up to you to clearly communicate this information before keyword research can begin.

Keyword & Competitor Research

Fresh Traffic Web Solutions would provide extensive research on keywords and key phrases related to search engines. Also at this time, research would be conducted on current search practices performed by search engine users as well as the keywords and phrases used by main competitor sites.

Proposed Site Content and Structure for Adjustment

After the Target Audience Review and Keyword & Competitor Research have been completed, adjustments must be implemented before Fresh Traffic Web Solutions can proceed to submit the site to Search Engines. A report would be submitted to you recommending such adjustments to your site including recommendations for incorporating researched key phrases into the main text copy and manipulation of web site code to maximize Search Engine ranking. As current web site adjustments are outside the scope of this proposal, you would be responsible for arranging for these adjustments or otherwise authorizing Fresh Traffic Web Solutions to proceed to make the recommended site adjustments based on an independent proposal to be submitted to you under separate cover. Phone Consultation

Organic Search Engine Results

A search engine's organic results sometimes called the natural results are produced using mathematical principles which score the importance and relevance of each website for a particular search term, awarding the high ranking positions to the websites which achieve the highest aggregate scores. Unlike search engines sponsored listings (PPC), it is not possible to directly buy a high position in a SE organic results.

Research into SE user behaviour has shown that the majority of searchers do not look beyond the first two pages of SE results.   If searchers cannot find what they are looking for in the first 20-30 results, they modify their search criteria rather than looking deeper into the results. A web site with the top search engine ranking for a popular search term will typically generate between 100 and 1000 times the traffic volume of a website ranking on the third page of the SE results. The aim of search engine optimization is therefore to win a place, and ultimately the coveted number 1 spot, on the first page of the SE results pages (SERPs) for a range of targeted, high traffic search terms.

Fresh Traffic creates and implements innovative online and offline communications solutions. We provide our clients with creative communication solutions including Google consultancy, online brand development, advertising, PPC pay per click advertising, online marketing, web development and multimedia applications which are aligned to the client's business and marketing strategies.

The Fresh Group is a full service company offering comprehensive web development and custom programming solutions to almost any business need, including website design, software and database development and installation, e-commerce applications, shopping cart integration, and flash animation. From conception and design, to implementation and maintenance, we can help your organization achieve desired goals.

Our team of industry-leading experts with SEO Consultants brings years of experience in programming and design and provides the highest quality technological services to meet expectations and budgets for both personal and business agendas. We invest our talent, vast experience and creative ability, and employ the latest industry tools to each project we take on. We often get called the Google Consultant, The Google Doctor,  Internet Strategists & Google Expert, off course we are very good at what we do and it this very flattering. We would rather people know us for Solid Search Engine Optimisation Advice & SEO Consulting services with white hat tactics, Here at Fresh we always use 100% ethical SEO procedures.

Ecommerce is one of the few industries that is flourishing despite economic downturns. It continues to grow at an astounding pace. Because of this, internet competition is increasing, and web design standards are high- internet users, your potential clients, demand a pleasing experience when they navigate a website and only sites of the highest quality have an opportunity to attract and appeal to an audience. A successful website (whether the purpose is to sell, inform, promote, or entertain) must be functional and entertaining, easy to navigate and engaging, with graphics that are eye-catching and memorable.

A web solution that is well orchestrated and designed to serve the customer, can promote the desired user actions to increase revenue, and be far more effective than traditional marketing ventures. On the other hand, an inferior or inadequate website design will result in frustrated users who will have a negative experience and be left with a poor overall impression, eventually leading to site abandonment and lost sales. Our expertise and experience combined with the passion and enthusiasm we have for our work result in compelling, functional websites designed to and gain and retain users and maximize your investment.

Fresh Traffic is sincerely dedicated to the success of our clients. We are committed to superior customer service, collaboration, and communication throughout every step of the process. Our professionalism and serious dedication make for work that is timely, efficient, and reliable, from commencement to finish.

search engine optimization - seo - organic seo - natural seo - seo services - seo company -  seo consultants -  seo experts  internet marketing - search engine marketing - pay per click - genuine seo - organic search - natural search results - seo copy writing - seo analysis - link building - seo sem contract - search marketing - seo tools - google seo - seo results